How many times have you had a conversation and then an hour later, thought of what you should have said? 

That’s fine in daily life, but in an interview, it can be disastrous.  

Even worse is finishing an interview and thinking, with a sinking feeling, “I probably shouldn’t have said that”. It’s the media relations, accidentally texted the person your message was about.  

Dropping that memorable soundbite takes practice and preparation. Handling a challenging interviewer requires even more. You need to be able to talk to media in a way that creates a memorable story and avoids being the next “here’s what not to do in an interview” case study. 

We can help you avoid these moments, ensuring you feel confident and prepared ahead of any interview, no matter how high the stakes.  

Our team brings decades of journalism experience to our in-person or online training to ensure you can handle any interview with aplomb. 

We offer: 

• media training for all levels, readying novices to look natural on camera and veterans to answer the tough questions.  

• training for specific scenarios your brand is likely to encounter, such as live TV, press conferences, phone interviews, or conference presentations 

• mock interviews and mock live TV crosses run by our former journalists to create interview muscle memory 

• a mix of theory and practice.  

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